Business storytelling

Every Word Counts in Business Communication

Your words can make or break. This is particularly important if you are a leader. When you share stories to make a point, it is important to inspect the power and potential of each word that you use or embed into your stories, examples, and illustrations. Some words are charged, some are loaded, and yes, some are toothless. Every word you use is born with a different mathematical notation. Some words are positive (+), some are negative (-) and some...

The Key to Telling Unforgettable Stories

Have you ever watched a movie that made you cry? Do you know that Aesop’s Fables have been around for over two thousand years? Well, I am getting ahead of myself here. Come with me on a brief journey. Let us explore why some stories last for thousands of years, while others last no longer than a few seconds. First, I wish to say humans crave good stories just as babies crave adult attention and nurturing. The part of the human...

Dare to Ditch PowerPoint and Embrace Story Point

PowerPoint vs. Story-Point Dilemma Consider this for a moment: - What if Martin Luther King, Jr. had given the “I Have a Dream” speech with PowerPoint slides? I have also wondered what would have happened if Winston Churchill had given his now-famous “Never Give Up” speech with PowerPoint slides. Which is better: the PowerPoint or a Story Point? Both are useful. Both can be insightful; however, when it comes to persuasion, telling a compelling story has greater potency. Let us explore some...